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Blog

The Blog is here to inform you of all the latest site updates and news on health, fitness and our industry. With links to all major events as well as comments from industry professionals.

Tuesday, Mar 30, 2010
Time management Secrets
By
Tuesday, Mar 30, 2010 11:02
I get asked all the time about how I manage my time with so many businesses and so many projects.

Here are 3 quick tips:

1. Be in the moment. Multi-tasking doesn't work so better to pour yourself into whatever you're doing.

It doesn't matter if it's work or play - pour yourself into it. Be 'present' during every conversation and every session.

Being in the moment will double the value of every minute you have.

2. Know what's important. My daily To Do list typically has about 20-30 items on it, but 3-4 are always more important than the rest.

So with that in mind, I dedicate myself to them before I worry about the rest.

3. Make your schedule work for you. I've figured out what times work best for me to write, to do calls and to plan.

I've also worked hard to construct my schedule to be able to do things like pick Tyler up from school or go to his practices.

Aren't things like that a lot of why we work anyway?

Permalink

Wednesday, Mar 24, 2010
The Value of Niche Marketing
By
Wednesday, Mar 24, 2010 02:24
Only about a year ago I was in big trouble.

I had broken up with my longterm girlfriend, lost my job teaching thanks to her and was really struggling to pay my bills. Even worse, I had gone overseas to a training course and was actually fired via email on the first day of the course! I had booked the trip figuring that I could afford it easily as I had a job to return to.

Instead of sooking about it and trying to get another teaching job I instead went back to what I do best - training people. However, I hate big gyms and had no interest in going back and watching the hamsters run on the treadmills again.

What I had though was a piece of paper from the course that I did that not many others here have - I had passed the number one kettlebell course in the world, the RKC. At this time I had about ten clients as I had been only working part time. In just a couple of months I had tripled that number and put my fees up to almost double. All from just one type of training - kettlebell training.

I am now the distributor for Dragon Door, the creators of the RKC and the world leaders in kettlebell training. This past weekend I hosted the first ever Dragon Door kettlebell instructor certification. From that I have been asked to fly all over the country to run similar courses and workshops for military, law enforcement and martial artists as well as PT's.

All from one thing.

The message is simple - don't try to be an expert at everything. Pick one thing and really own it. The results speak for themselves.

Permalink
Wednesday, Feb 24, 2010
Pat Rigsby - Guest Blog
By
Wednesday, Feb 24, 2010 12:48
I just received the best email ever from fitness marketing guru Pat Rigsby. I can't begin to explain how much this guy has helped me professionally, so when he sends me an email I read every word twice. Following his advice ha taken me from a typical blah PT business model to where I am now - writing for three magazines, presenting all over the country, earning over $100 an hour and able to spend my time on projects I enjoy such as this site rather than just on struggling to earn a living.

Here's what he said:

"Do you want to own a great business?

Earn a six (or even seven) figure income?

Here are the only two things you need to know:

1. Do an extraordinary job.

2. Make sure a lot of people know about it.

That's it.

Everything I talk about leads back to those two sentences."

Pretty easy, huh? Now go do it.

Permalink
Monday, Jan 18, 2010
Its a Bunch of Sit!
By
Monday, Jan 18, 2010 04:56
This week's blog isn't mine at all but I 100% agree with it. There's too many armchair experts in the world these days. The internet makes it way too easy to set yourself up as some kind of know all genius. Yet most of these so called training experts have pretty limited experience. Here's what oPat Rigsby has to say about all this:

"What am I talking about?

The fallacy that you need to be an internet guru or have some fancy image or brand to become a success.

We built a 30K per month training business before we ever had a website.

Didn't need a single PPC or Craigslist ad to get over 400 clients.

You want clients - get off you're a&$ and go network, do public speaking, form some JV's and get your hands dirty.

Save the fancy pants website, PPC and Craigslist 'till after you've done that.

You want to develop a brand or an image - start by doing the work.

If you want to be an expert at serving a specific niche - actually serve it -and serve it well.

Don't just tell someone you're the expert and build a house of cards around it.

Am I saying that you don't need a website or you shouldn't invest time into creating a brand for your business - heck no.

What I *am* saying is that thinking this is the magic solution that will take you from 20K per yr to 200K is a pipe dream.

Lay the foundation by doing the work - all that stuff most people are too lazy or impatient to do - then once you've built the foundation, use these tools to take you to the next level.

But as my dad used to say - don't get the cart in front of the horse."

Couldn't have said it better myself.

Permalink
Friday, Dec 18, 2009
Kettlebell Instructor Course
By
Friday, Dec 18, 2009 01:15
In the world of kettlebell training one company stands above all others - Dragon Door. Dragon Door's kettlebell course is run by world renowned Strength and Conditioning expert, Master of Sport and the man who popularised kettlebells in the West, Pavel Tsatsouline.

Their traditional, gold standard kettlebell course, the RKC (Russian Kettlebell Certification) produces the finest instructors world wide. But recognising that not everyone wants to travel to the US, or pay around $2,500US for their course they have now introduced a one day certification, the HKC or Hardtsyle Kettlebell Certification.

This course is not a watered down version of the RKC. The skills taught are very real and the drills almost identical to the RKC.

Australia is very lucky to have Senior RKC, Shaun Cairns coming to teach two HKC's on March 20 and 21 of 2010. Shaun was the first man to complete the Beast Challenge and knows strength training and kettlebells inside out. These first two events will both be held in Melbourne at Dragon Door Australia's new headquarters. For more details follow this link: Dragon Door's HKC Instructor Workshops- Enter the lucrative world of the certified kettlebell trainer--and attract more clients for a better income. How to master the essentials of kettlebell lifting--and dramatically boost your power.Click here for Course Information or Register Now!.
How to master the essentials of kettlebell lifting--and dramatically boost your power and effectiveness as a personal trainer or coach Pavel and Dragon Door's one-day, entry-level kettlebell instructor certification workshop .

With only thirty spots up for grabs, and as the only 100% authentic kettlebell course ever run in Australia, these events will fill up fast. Don't waste anytime. If you are a PT who is using kettlebells now, or has seen them and wants to learn more then book now. Vacancies will not last long and there will be no other chance till late next year to attend one of these amazing courses.

Permalink
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